Kamma Data

Visualising complexity

The Challenge

Kamma Data had created a genius new piece of software. There was vast interest from the property and rental sector, and they had secured huge funding. Kamma Data quickly needed to create a coherent brand, clear messaging, a new website, and they wanted an explainer video to clearly articulate their offering.

Project facts


Branding / New Website / Annimation




Branding / Messaging / Website Design / Annimation

Launch date

January 2019

What we did

Discovery and planning were the key to creating success with this project. We conducted a series of workshops to ensure that we had a great understanding of the service, the audience, and the personality and values of the business. We developed a tone of voice, a set of key messages, and a brand personality. We used this to design a modern, accessible and bright, brand and website. Finally, we storyboarded, designed and built an animation to articulate the offering.

What the client said

“We engaged Herd to design a new website and animation video for our business along with a new digital look and feel for our brand. They worked closely with us to understand our business and designed a number of options and iterations for us. What impressed me the most was Herd’s desire to create something that we were really happy with. We are really delighted and feel that it perfectly captures how we wanted to present ourselves online.”

Chris Morgan
Product & Operations Manager, Kamma Data

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